G.H.Y Culture & Media’s Online Film Business Carved Out a New Path
The Production of I Come From Beijing Series is Officially Underway
Recently produced by G.H.Y Culture & Media, under the guidance of the Beijing Radio and Television Bureau, the Office of the Beijing Leading Group for Poverty Alleviation Cooperation and Support Cooperation, and the Youth Working Committee of the China TV Drama Production Industry Association, I Come From Beijing, a series of web films on the theme of ‘poverty alleviation’ has officially commenced it’s pre-production phase!
A total of 10 online films from I Come From Beijing series will be shot, telling 10 unique and wonderful stories about ‘the youth of Beijing helping to alleviate poverty.’ At the beginning of the ‘poverty alleviation’ era, a group of young cadres from Beijing actively responds to the call from their nation, bids farewell to their familiar life in Beijing, and heads to the poverty-stricken areas where they are most needed. From the snow-covered plateau in the northwest to the remote mountainous areas in the central region, from the sweeping grasslands to the uninhabited forests, they overcome difficulties with tenacity and actively develop their skills as the impetuousness and immaturity of their urban youth fades away. They help to ameliorate the lives of the poor and contribute the wisdom and strength of the Beijing youths. While helping the poor, the young cadres also realize their own life and social values.
Since the 18th National Congress of the Communist Party of China, much efforts have been placed on eradicating poverty. At this stage, there is decisive progress in the efforts to overcome poverty, resulting in a glorious chapter in the human history of anti-poverty.
This series of online movies hopes to employ the creative technique of realism, to tell moving stories regarding the current poverty alleviation work, and to showcase the major achievements and the new countryside construction in different areas of the motherland that is filled with nostalgia.
Presently, the first three movies from I Come From Beijing series — namely I come from Beijing · Braised Goose in Iron Pan, I Come From Beijing · Helping Brothers, and I Come From Beijing · Happy New Year — are in the scripting phase, with the plan of shooting them in end-November, and to broadcast them on Youku and iQiyi during the period of the 2020 Spring Festival. Other stories are also in the early development phase; following Hebei, Henan, Chongqing, Guizhou and Heilongjiang, the creative team will now be going to Xinjiang to collect research materials pertaining to ‘poverty alleviation’ for the remaining stories.
G.H.Y Culture & Media has always stressed on the idea of ‘content is king’ and ‘originality’. It hopes to explore the possibility of pioneering the ‘mainstream web film’ and believes that these 10 unique stories that are well-recognized by the audience will bring out the essence of “poverty alleviation.” I Come from Beijing online movie series will debut in the period of the 2020 Spring Festival, so stay tuned!